Rufus Sport Logos

Gameday Spirit - Ohio

Skills: Branding, Go-To-Market Strategy, Creative Direction, Marketing Strategy​

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In 2025, Ohio University celebrated 100 Years of the Bobcat, the schools namesake. Being the official merchandise partner of the University, we thought this was a unique opportunity to celebrate the school's beloved mascot, Rufus! The team designed a full suite of Rufus Sport Logos that were released across the year in collaboration with Ohio University.

Design Credits:

Logo Designs by Matt Caughey
Merch Photos by Wil Pritchard