Stadium Sale

Skills: Event Marketing, Pop-Up Retail, Social Media Marketing

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Wrapping a line of people around a football stadium by 9AM twice a year.

This doesn't happened overnight, but we have it down to a science. We promote early and strategically build hype culminating to the setup and launch day. The promise of the best deals of the year and exclusive team issue gear reaches every level of fan.

Ultimately, this event has driven more than just sales and is one of the biggest learning experiences every single sale.